Now real
juicy couture online sale way The host and judge of canada's next top model(And photoshoot director on the original america's next top model)Was in the lobby of hotel le germain, before heading off to fittings of some of those"Top secret"Top models who have been flown in by sears to help launch his new line.Wednesday at lg fashion week in toronto. Natty in a very slender blackleather blazer, his hair in his signature sculpture in a bold white and face shellacked with orangey tv makeup, manuel is a bubbly cauldron of energy. "I'm particularly excited to be making this debut in toronto.It is my home,"Says manuel, 39, who threw his first fashion show at dr.Norman bethune collegiate institute in toronto. Sears took over the attitude label when it acquired eatons in 1999.Sarena campbell, vicepresident of apparel and accessories at sears canada, relaunched attitude in october 2009, then
juicy couture accessories on sale began looking for the biggest name she could think of to do the design. "Jay is how we will make this become an international brand,"She says. "He is a canadian, he grew up on sears. " Manuel has worked as a makeup artist, model and photographer over a career spent mostly abroad;He also peddles his own makeup line, manual override, on the qvc shopping channel. "Fashion is in my blood,"He says. "My grandfather was a tailor in south africa,"He says. "Every year i got a new suit for my birthday.He taught me love of the craft.And i want to bring that craft to a great price point. " Prices for attitude by jay manuel start at around $13 for a cotton camisole and top out at $140 for a workready jacket.The clothing will appear in the chain's 122 stores across the country, as well as the 1, 800 catalogue outlets that serve the most remote communities. "Unlike the fastfashion competitors in this price range,"Says manuel
this page of the h and zaras and le chateaus,"We are reaching some customers who don't have malls. Wednesday's debut will hew to the classics, he says. "Great pants, especially wideleg trousers, based on early(Yves saint laurent)Looks.In fact, my first grouping is all black and white, an homage to the early collections where st laurent was not confident about colour. " The large collection is separated into three groupings, says manuel, including 1960s silhouettes for shift dresses and some early 1970s textured separates as well as a colourblocked grouping inspired by the rich colours he found on a recent trip to morocco. "Sears is a retailer with a very broad reach,"He says.And i want to dress women of every age.So i've stayed close to the classics.And to wearable daywear, instead of trendy hits. " Many celebrities who have their own clothing line have little to do with the actual design. (Think lindsay lohan's disastrous stint at ungaro. )Manuel is at pains to explain how very involved he really is: "I don't think they expected anywhere near this level of my participation.We did hire a designer, erica daniel, who did marc by marc jacobs.I worked with her every step, starting with my inspiration boards and tear sheets.Then i hassled the pattern drafters, and was in the room for every drape and nip and tuck fitting and redrawing seam line and pinning it right. " Now that the designing is done, manuel is stepping into position as the face of the brand doing something he is more familiar with:The runway show. "I promise theatrics.Some big surprises.I've been up to my elbows in the hair and makeup.The styling.The models, of course.Fireworks, i promise fireworks. "
